Kellogg's Rice Krispies

To follow up on the Kellogg's Corn Flakes post a few weeks ago, enjoy these Kellogg's Rice Krispies' ads.  The elf-like mascots, Snap, Crackle and Pop first appeared in the 1930s.  Here they are quite jolly in 1942

August 1942 "The American Home" magazine


War continues.  Their noses are smaller and while still smiling, they've traded their sports gear for rifles and look a little more aggressive in 1943

August 1943 "The American Home" magazine 

At some point within the next twelve years, they spiffed up the box art and happy children enjoy listening to their breakfast cereal talking.

April 4, 1955 Life Magazine

May 9, 1955 Life Magazine

June 6, 1955 Life Magazine

June 27, 1955 Life Magazine

1956 & 1957 ads tout the low-cal nourishment

March 26, 1956 Life Magazine

March 11, 1957 Life Magazine

A change again in box art 1958

June 2, 1958 Life Magazine

According to Wikipedia, Kellogg's Rice Krispies was promoted on TV by Woody Woodpecker. They all appear together here in print in 1959

April 27, 1959 Life Magazine

May 25, 1959 Life Magazine

New box art again by 1961

March 24, 1961 Life Magazine

June 28, 1963 Life Magazine

A few commercials found on Youtube










Now I've got a hankering for Rice Krispies treats!