"Dress Right - you can't afford not to" "American Institute of Men's and Boy's Wear"
April 8, 1957 Life Magazine
May 13, 1957 Life Magazine
June 24, 1957 Life Magazine
Palm Beach
March 18, 1957 Life Magazine
May 6, 1957 Life Magazine
Nothing Measures up to Wool
May 13, 1957 Life Magazine
Blends
Vicara
March 19, 1956 Life Magazine
Clipper Craft
May 19, 1958 Life Magazine
Penney's
June 10, 1957 Life Magazine
Dan River
April 28, 1958 Life Magazine
April 6, 1959 Life Magazine
April 7, 1961 Life Magazine
April 6, 1962 Life Magazine
Jana,
ReplyDeleteThese are great! The facial expression on the kid in the last shot is really authentic. A shot or two above that, they've put the pre-teen boy in a sailor suit, which I absolutely don't believe he went into without a struggle. And the very first ad really confused me. Are we supposed to think that the young woman is running up to her dad, who is talking to a young man she does not yet know but soon will because he is so well dressed, or is this one of those gotcha ads where you think the woman is arriving to take her place at the side of the man who looks to be her own age, only to find that no, she's not with the boringly dressed young swain but with the dapperly dressed, distinguished gentelman?. I think Mr. Cool is on a wire.
You make me laugh, Matt! I don't think the boy on the last photo liked his robin's egg blue slacks very much. He's in the fold but it appears at least the lad in Paris was spared the white beret with the red pompom.
ReplyDeleteOoo, what a great site and tremendous ads--so very Mad Men! I couldn't figure out where to follow you but I'll be adding you to my blogroll.
ReplyDeleteThank you Pam@GoRetro! I added the Follow gadget back to my sidebar.
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