To follow up on the Kellogg's Corn Flakes post a few weeks ago, enjoy these Kellogg's Rice Krispies' ads. The elf-like mascots, Snap, Crackle and Pop first appeared in the 1930s. Here they are quite jolly in 1942
August 1942 "The American Home" magazine
War continues. Their noses are smaller and while still smiling, they've traded their sports gear for rifles and look a little more aggressive in 1943
August 1943 "The American Home" magazine
At some point within the next twelve years, they spiffed up the box art and happy children enjoy listening to their breakfast cereal talking.
April 4, 1955 Life Magazine
May 9, 1955 Life Magazine
June 6, 1955 Life Magazine
June 27, 1955 Life Magazine
1956 & 1957 ads tout the low-cal nourishment
March 26, 1956 Life Magazine
March 11, 1957 Life Magazine
A change again in box art 1958
June 2, 1958 Life Magazine
According to Wikipedia, Kellogg's Rice Krispies was promoted on TV by Woody Woodpecker. They all appear together here in print in 1959
April 27, 1959 Life Magazine
May 25, 1959 Life Magazine
New box art again by 1961
March 24, 1961 Life Magazine
June 28, 1963 Life Magazine
A few commercials found on Youtube
Now I've got a hankering for Rice Krispies treats!
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